Proceedings of the 6th International Conference on New Trends in Management, Business and Economics

Nice – France

ISBN: 978-609-485-598-6

Date: 25th October 2024

Category: Management, Business and Economics

The Abstract Book of the 6th International Conference on New Trends in Management, Business and Economics is now available!

This Abstract Book features all accepted and presented abstracts from the 6th International Conference on New Trends in Management, Business and Economics, along with author(s) information and downloadable PDF files for each abstract. Each entry provides valuable insights into the innovative research and findings shared during the event.

The ICNMBE brought together a global community of scholars, researchers, and scientists, creating a vibrant platform for the exchange of cutting-edge research and innovative ideas. This event is more than just a gathering; it’s a dynamic space where lasting professional relationships are forged, and thought-provoking discussions lead to future research breakthroughs.

Explore the abstracts by clicking on the “Table of Contents” Tab and discover the diverse range of topics and contributions from our esteemed presenters.

Thank you for your interest, and we hope you find this resource inspiring!

Artificial Intelligence in Retail Banks as a Sign of Adaptation to Changes in The Environment: Polish Case Study

Małgorzata Kieżel, and Katarzyna Bilińska
University of Economics in Katowice, Department of Marketing Management and Tourism, Poland
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Internet of Things As A Tool for Improving Customer Value in A Turbulent Environment

Beata Reformat, and Joanna Wiechoczek
Department of Marketing, University of Economics in Katowice, Poland
Department of Marketing Management and Tourism, University of Economics in Katowice, Poland
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Artificial Intelligence (AI) Competencies for Rise the Performance of Digital Marketing Perspective

Rehalia Billel, Khelladi Meriem LMD, Abdi M.Said
Professor, Faculty of Economic and Commercial Sciences and Management Sciences, University of Mohamed Cherif Messadia, Algeria
Ph.D. Student, Change Management Laboratory in the Algerian Organization, Faculty of Economic and Commercial Sciences and Management Sciences, University of Algiers 3, Daly Ibrahim, Algeria
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Sustainable Labour Market in the Peripherial Regions of Hungary

Dr. Katalin Lipták
Institute of World-and Regional Economics, University of Miskolc, North Hungary
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


The Essense of AI-driven Personalization: Going Beyond Universal Solutions

Jevgēnija Glazunova, and Deniss Ščeulovs
Riga Technical University
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Gift as an Instrument of Justice: Intentional Suboptimal Gifting

Kapil Khandeparkar, Rubaina Srivastava, and Purvendu Shamra
S P Jain Institute of Management and Research, India
Goa Institute of Management, India
Indian Institute of Management, Indore, India
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Corporate Governance Paradigms and Innovation: An Exploration Across European Industries

Nebojša Radojević
IU International University of Applied Sciences, Dresden, Germany
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Reference Class Forecasting Reconsidered: Timing Project when Project Costs and Duration Are Uncertain

Alexandre Croutzet, Skander Ben Abdallah, Janosch Ortmann
Université TÉLUQ
Université du Québec à Montréal
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Cross-Cultural Imprints in Business Ethics Issues: A Bibliometric Overview

Alina Elena Blehuiu
Management and Entrepreneurship Department, West University of Timisoara, Romania
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Fostering Innovative Entrepreneurship and Startup in Post-War Ukraine: Recommendations to Overcome Emerging Challenges

Oksana Khymych, and Enno Masurel
Vrije Universiteit, Amsterdam, The Netherlands
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Determinants of Omni-Channel Integration in Fashion Industry

V. Aslihan Nasir Isler, Hande B. Turker, Gamze Uzun, Recep Kuzu
Department of Management Information Systems, Bogazici University, Turkey
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


Using the Nostalgia Appeal in Advertising: A Study on its Effect on Brand Perception

Hande B. Turker, V. Aslihan Nasir Isler, Berna Sirman, Ozge Ozelli
Department of Management Information Systems, Bogazici University, Turkey
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


The Role of Internal Audit in Improving Corporate Governance Systems

Panagiota Kottara, and Panagiotis Tzavaras
MBA Student, European University Cyprus, Cyprus
European University Cyprus, Cyprus
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]


A Bibliometric and Integrative Review on Tourism Gentrification and Lifestyle Migration: Pathways Toward Regenerative Tourism

Maja Nikšić Radić, Daniel Dragičević
University of Rijeka, Faculty of Tourism and Hospitality Management
Proceedings of the 6th International Conference on New Trends in Management, Business and Economics, 2024
DOI:

[Abstract] [PDF]