Proceedings of The 4th International Conference on Business, Management and Economics
Competition Policy On Microeconomic Level The Impact On Consumer Welfare
Most research on the microeconomic assessment of the effects of anti-competitive practices relies on real developments, which follow the intervention of the competition authority, compared with what would have happened in the absence of such an intervention. Such a comparison makes it possible to assess the progress made by the objective of competition policy, because of public intervention.
The main objective of applying competition policy is to protect consumer welfare through sanctioning infringements of competition rules and discouraging future anticompetitive behaviour. Thus, it is possible to maintain equal competitive terms on product markets for the benefit of the final consumer. The paper presents an analysis of the evaluations of the competition policy application and the impact of the competition policy on the final consumer.
Keywords: competition policy, anticompetitive practices, consumer welfare.