- Jul 20, 2022
- Posted by: admin
- Category: Abstract of 2nd-ictmh
Proceedings of The 2nd International Conference on Tourism Management and Hospitality
Developing an Internet-of-Things for visitor flow management in rural tourism destinations; A User Design Perspective
Ewelina Lacka, Angela Tregear, Jake Ansell, Sarah Cooper
Rural tourism is becoming increasingly. The influx of visitors to open access locations, however, brings disruptions to the local community, environmental degradation, and dissatisfaction in the visitor experience. Despite the significance of the problem, overcrowding in rural tourism ‘hot spots’ persists and stakeholders continue to search for effective solutions. This project demonstrates a pilot action aimed at the development of an Internet-of-Things (IoT) for visitor flow management in rural tourism destinations. Using the case of Isle of Skye, Scotland as an example of a rural tourism destination, and working collaboratively with the destination management organization for Skye, we demonstrate the process of IoT blueprint development. Guided by the principles of user design, and underpinned by the technology adoption theories, we demonstrate the results of qualitative research which led to the development of an IoT blueprint tailored to the unique context of the Isle of Skye.