Proceedings of The 7th World Conference on Social Sciences
Year: 2024
DOI:
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A Socio-stylistic Critique of Language Borrowing in Mqapheli Mngadi’s Selected Editorial Cartoons
Sizwe Zwelakhe Dlamini
ABSTRACT:
The aim of this article is to examine linguistic borrowing in Mqapheli Mngadi’s cartoons, and this is done by considering loan-words as one of the linguistic borrowing processes. Since the study seeks to also evaluate the socio-stylistic significance of linguistic borrowing in Mngadi’s cartoons, it adopts socio-stylistics to theoretically ground the analysis of data in the selected cartoons. The findings of the study will demonstrate how Mngadi employs loan-words to depict context and setting in his cartoons. This will also highlight how linguistic borrowing contributes to the overall artistic presentation of the cartoons.
keywords: Language borrowing, loan-word, cartoon, socio-stylistics, ethnography of communication