Proceedings of The 6th International Conference on New Ideas in Management, Economics and Accounting
Year: 2019
DOI:
Application of New Ecological Paradigm on Leisure Activities
Tulsi Paudel, Wen Ya Li and Yeong Gug Kim
ABSTRACT:
These days’ environmental friendly activities in various sectors are increasing. In tourism researches there are various studies regarding the environmental concern of tourist and visitors. Trekking is also one of popular tourist activity and which is directly engaged with nature and environment. Environmental pollutions, degradation, climate change, global warming are some of those issues which are most discuses in this modern world. The natural resources in this earth are extensively utilizing by humans. Dunlap and Van Liere (1978) defined the relation between human activity and natural system as New Ecological Paradigm (NEP). The purpose of the study is to investigate trekkers’ environmental friendly behaviour. To sum up this study uses NEP for the determination of environmental friendly trekking. The survey was analysed 223 responses which were taken from online sources among trekkers of Republic of Korea. Results are concluded on the basis of statistical analysis using SPSS 24.0 and AMOS 22.0. This research also discusses the empirical implications and limitations of this specific work. Also this study revealed that people have become more concerned about what actions they can take to protect the environment. From this point of view, this study tries to establish environmental attitudes of trekkers using NEP theory.
KeyWords: Environmental Friendly Behaviour, New Ecological Paradigm, Leisure activities.